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How to Start a Vegan Business: Before You Quit Your Day Job

A snapshot from my vision board.

Before I quit my day job, I had a plan. Perhaps not a solid, set-in-stone plan but a plan nonetheless. It took me at least 10 years to formulate it. Here are some of the steps I took to get there:

  1. Determine your strengths and what you enjoy doing. Where your skills and interests intersect, you may find your new career. I didn’t know what I wanted to do ten years ago. I had a degree in journalism and a lot of creativity, but no real focus. I’m very happy when I’m being creative, but that certainly doesn’t narrow things down for someone who has a lot of interests. So, I took classes. Lots and lots of classes. If there was a university dishing out master’s degrees for weekend workshops, evening classes and week-long retreats, then I would surely have one. Maybe two. I studied psychology and yoga. I attended personal growth retreats. I learned about non-profits and starting a business. I painted. I sang. I meditated. Heck, I just started another class last night. The list is long, but finally I started writing. It wasn’t even a class that spurred me on, it was this blog.
  2. I read over and over that I should volunteer to get experience. So I did. I’m now qualified to care for cats! I did consider starting a pet sitting business. That was one of my first jobs after college, so I had experience. Why couldn’t I be a professional pet sitter? How about because I’m scared to give meds to any animal except the three cats I live with, which leads me to my next point.
  3. Know your weaknesses. It pays to know yourself well. Knowing what you like is only half the battle. You have to be honest with yourself and be able to embrace your weaknesses along with your strengths. Go with your strengths.
  4. Talk to people and read. When I started thinking about making a living as a writer, I started talking to writers and picking their brains. One friend, said it would be the hardest work I ever did. Great. I also started following writers on Facebook and reading their blogs, and I read a lot of books on writing. I especially ramped up these efforts over the past year.
  5. Last but not least, get your financial house in order. I paid off all my debts except my mortgage. I stopped buying so much stuff. I reduced my expenses. I saved money. For me, this was the most important step.

I’m just in the beginning stages of a new career. At this point, I don’t know exactly what my future holds. I could be doomed for all I know and back in the corporate world a year from now. However, I’m optimistic because I have a plan and I keeping working on the plan. Of all the possible ways to make a living and I’ve explored many, I’m plan to write (as well as make art and practice yoga — multiple streams of income as a good friend likes to remind me) because I believe it’s a powerful tool for social change. It’s my intention to make a living doing work I enjoy while making the world a better place. I also believe if everyone got paid to do work they enjoy, the world would be a better place.

Joy in what you do is not an added feature, it is a sign of deep health.
~Mark Nepo in O Magazine.

Have you quit your job to pursue work you love? What tips do you have for others who want to do the same?

This is the second post in a series on how to start a vegan business. If you missed the first post in the series, check it out: Building a Dream.

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It’s Easy Being Vegan Tote Bags

Sunday I was shopping at the farmer’s market and wishing I had a tote bag sporting “It’s Easy Being Vegan” on the sides. Monday I created a bag on Cafe Press. Then I created an It’s Easy Being Vegan shop, so anyone can order it. It’s an easy and fun way to send a message while doing your shopping.

I also added a couple of other products including a bumper sticker and car magnet that I have wanted to create for years. The message speaks for itself.

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A Day in the Life of a Vegan: Meet Lisa

Lisa Ward

Name: Lisa Ward

Where do you live? Chicago

How long have you been vegan? Since about 2002 or 2003 (I was vegetarian before that).

What’s the best part of being vegan? Feeling great and knowing I am living as compassionately as possible.

Wake up: 4:15 AM

Morning Chores/Activities: Fed the cats and dog, scooped the boxes, swept the floor, watered all the balcony plants and got a pot of coffee rolling. Checked/managed email for a few minutes then changed clothes and went out for a 3 mile run—gorgeous weather today. Came back in and woke up my husband, Joe, then walked our little dog. Grabbed 15 minutes with Joe out on the balcony with coffee, then came back in to make the bed and change into a dry shirt and shorts for my bike commute to work.

I’m on the road by 6:45. Part of my commute includes the Kinzie street cycle track, which is the most awesome thing ever for bikers in Chicago—it goes along Kinzie between Milwaukee and Wells, and it’s a completely protected bike lane. Today I was riding behind another bike commuter, a lady fully dressed for work in skirt, tights, cute jacket, with a satchel slung over one shoulder. All of this while on a road bike (and wearing Birkenstock sandals). Seeing her makes me grateful that I have a nice shower room at work so I don’t have to commute in work clothes! Roll into my building and put my bike in the bike room, then head upstairs for a quick shower, then arrive to my desk by 7:30.

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Have No Fear, Lisa’s Here

Lisa Ward

That’s what the animals would say if they could talk. Lisa Ward, co-director of Feline Friends Chicago, is most definitely on their side. I met Lisa years ago while volunteering with PAWS Chicago. I know a lot of animal-lovers but Lisa is more than that. She works hard for the animals and most specifically cats. Here’s her “friend of the animals” story:

Why do you like cats?

I actually love all animals, not just cats. Believe it or not, I really thought I was only a dog-person for many, many years. Right before I got married, my fiancé (and now husband) convinced me that we should get a couple of cats and the rest is history. There are literally too many qualities to name in terms of why I love cats!

Give me three?

Mr. Poppers

Hmmmm, okay:

  1. The purring.
  2. The way they know when I am sad and I need them. They circle around me as if they are trying to protect me.
  3. When they carry things around in their mouth. Tucker does this all the time. It’s adorable. (Tucker is one of seven rescues (six cats and a dog) lucky enough to reside with Lisa and her husband permanently.)

How did you get started in the cat rescue business?

In January 1997, my husband and I took in a little orange stray kitten who we named Webster. It was through the process of bringing Webster into our household that I met Toni McNaughton. We became friends. Not long after that, Toni and I heard about a group of cats displaced from a CHA (Chicago Housing Authority) building being torn down. We volunteered to help with vetting and re-homing the cats. We ended up taking over the project. It took several months and a lot of blood, sweat and tears, but we eventually placed all the cats (more than two dozen) into loving homes. That rescue project turned out to be the first of many Toni and I would do together.

Feline Friends Chicago is a foster-based, no-kill cat rescue organization serving Chicago. How did you start Feline Friends Chicago?

This was years ago but just as Toni and I were wrapping up the CHA project, we started hearing about a completely new organization called PAWS Chicago. The founder of PAWS, Paula Fasseas, had the (then-revolutionary) idea of spotlighting adoptable shelter animals by holding day-long adoption events in upscale retail stores. Paula had also established a storefront adoption center on Clark Street in Lincoln Park, where volunteers from a number of local shelters were showcasing available animals on the weekends.

Daffodil

Toni and I approached Paula with the idea that this storefront adoption center could have a greater impact if it were open in the evenings, Monday through Friday, in addition to the weekends. Paula said she loved the idea and told us to run with it — provided we could staff the center entirely with volunteers and that’s exactly what we did.

Toni and I were the co-directors of the PAWS Cat Adoption Center (CAC) from 1998 until 2004. It was an incredibly fulfilling experience, but also an exhausting one. Neither of us had appreciated what a toll it was going to take to essentially run a shelter 365 days-a-year in addition to our full-time jobs. After six years, we went to back to Paula and were successful in convincing her it was time to hire a paid director to run the CAC. We were fortunate to recruit one of our existing volunteers to step into the role. At the time, both Toni and I thought we would just ride off into the sunset, returning to the (relatively) quiet lives we led before the CAC. (The CAC on Clark Street closed in 2007 when the new PAWS facility opened in Lincoln Park.)

What we hadn’t anticipated was how many people knew us, or knew of us, as a result of our time with PAWS. We continued to receive calls for help from people who had found litters of kittens who needed placement, or people who had pets of their own they wanted to give up. We weren’t comfortable not helping with these situations, but we also knew we couldn’t jump back into anything as all-consuming as PAWS had been.

Luke Skywalker

A foster-based adoption program seemed the ideal solution — i.e., take in a few cats, put them into foster homes, and once adopted (and assuming the fosters were willing), take in a few more. Voila! Feline Friends Chicago! We’re a much bigger program today than I think either Toni (Co-Director with Lisa) or I envisioned back then but that’s what happens when the two of us decide to put our energy and minds together!

Never doubt that a small group of thoughtful, committed, citizens can change the world. Indeed, it is the only thing that ever has.
~Margaret Mead

Where do you find the cats that are available for adoption?

Most cats in our program come from a high-kill animal control facility in downstate Illinois. A wonderful network of volunteers make the trip every other week to a little town near the border of Indiana to pick up cats (and dogs) and bring them to rescue organizations in the Chicagoland area. These are animals who would otherwise be euthanized — the effort of every single person along the chain helps to give them a second chance. Tremendous credit is due to this small under-resourced shelter, who proactively established relationships with Feline Friends Chicago and many other organizations to seek a way out for these wonderful animals.

Mrs. Butterworth

How many cats do you have available on a typical day?

Our capacity is 100% determined by how many foster homes we have available. The more fosters we have, the more cats we can take in. At any given time, there are 30-40 cats available for adoption through Feline Friends Chicago.

Our adoption fee is $85 per cat. All of our kitties have been combo-tested for FIV/Feline Leukemia, spayed or neutered, vaccinated for distemper, microchipped, and dewormed.

Who makes an ideal foster home?

Anyone who has extra space, time and love to share. We make the fostering experience as rewarding and easy as possible for our fosters. We cover all veterinary expenses. We can also help fosters on an as-needed basis by providing food and supplies. So really, the only thing these little guys and gals need is someone to love them and provide a temporary home until they find their “forever family”.

Who makes a good cat guardian?

A person who is responsible, committed, stable (financially and otherwise), pragmatic, mature and, most importantly, capable of putting the needs of others before their own. I always tell people a good gauge of whether they are ready to adopt a pet is whether they would feel ready to take care of a human infant — which isn’t as crazy as it sounds. Pets, just like children, literally need you for every one of the basic necessities of life. And although a human child eventually grows up and becomes self-sufficient, a cat or a dog is essentially a toddler forever.

Firefox and Dreamy

What else can someone do if they can’t foster?

The biggest thing anyone can do to help us is to spread the word about our wonderful kitties to new people who are able to provide foster and/or adoptive homes. We also appreciate monetary donations. These help us cover the veterinary expenses we incur getting the cats ready for adoption.

Do you still help with Trap-Neuter-Release (TNR)? Trap-Neuter-Return is a method of humanely trapping unaltered feral cats, spaying or neutering them and releasing them back to the same spot where they were trapped.

Tell me about that. I have done several TNR projects in the past, but I haven’t worked on a TNR project in a while. The day-to-day operations of Feline Friends Chicago in addition to my job, just doesn’t leave any time for it. Toni and I have good contacts with a number of groups who focus exclusively on TNR. We have developed a whole packet of information to share with people who are interested in doing TNR. If someone comes to us looking for TNR help, we can provide the tools to get them started.

I have mentioned many times on It’s Easy Being Vegan that Lisa inspired me to go vegan. We met while volunteering for PAWS Chicago. Most people who volunteer with domestic animals are not vegan. They haven’t made the connection yet between domestic and farm animals. Lisa did in 2003 after being vegetarian since 1998. What connected the dots for you?

What “flipped the switch” for me was attending a Farm Sanctuary event which focused on living a more compassionate life. During one of the sessions, they showed film footage of an egg processing facility where male baby chicks were flying down this conveyor belt, then being dumped into garbage cans — alive — to be thrown away as useless by-products. I realized while sitting there watching this footage that altering my diet and lifestyle for ethical reasons by being just vegetarian wasn’t enough. I literally went vegan that day and have never looked back.

Sugar

With a full-time job and other interests, such as training for triathlons, what keeps you going?

An unhealthy compulsion to make myself crazy! Kidding. Sort of. Honestly, I’ve always felt that the universe puts problems in front of us because we are able to do something about them — which for me means I must to do something about this. That sense of responsibility is the biggest thing that keeps me going. That, and the happiness I feel when I visit a cat we’ve placed in a great home; knowing I changed things for the better for that kitty.

Want to help? Here’s how:

  1. Volunteer with any animal-welfare organization that makes your heart sing.
  2. Ready to give and receive unconditional love? Adopt a cat. The cats featured in this post were available for adoption at the time of publication. For a current list of available kitties, check out the current listing here.
  3. Foster a kitty (or any domestic animal). If you do not live in the Chicago area, I assure you foster homes are needed where you live too. Do a google search to find a program near you.
  4. Make a donation or host a fundraiser. Money may be the root of all evil but it’s also the source for paying the bills.
  5. Donate supplies.
  6. Spread the word. Don’t be shy. Forward this post via email and on social networking sites. It’s going to take all of us to make the world a better place.

Lala

Author’s note: I write a lot about healthy and sustainable living on It’s Easy Being Vegan, but the reason this blog exists is my love and respect for all animals. To honor this, I will be doing a series of posts on special friends of the animals. I’m excited to get back to my roots and hope you will enjoy reading about these inspiring and dedicated people. Do you know someone who should be spotlighted? Send me an email with details to itseasybeingvegan@gmail.com.
 
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It’s easy being vegan! pauses for a brief commercial break…

…or to be precise, a short public service announcement.

 Foster parents needed for homeless cats in Chicago

My good friend, Lisa, who has generously volunteered her time on behalf of homeless animals for years is looking for cat foster parents. In an effort to help her make some new connections, I am posting information on how Chicago residents can get involved.

 Details

The kitties are various ages and sizes. Some need foster situations where there are no other animals; others would be fine in foster homes where there are already existing pets (cats and/or dogs). There are singles and pairs, younger cats, adults — you name it, she’s got it. 

 A few names and descriptions:

Cricket—front declawed, white with black spots
Bobby—front declawed, white with black spots, excellent appetite
Flapjack—a very friendly orange and white male, FIV+
Little Black Cat—shy
Smoke #2—longhaired gray, very sweet
Cali the Calico—extremely friendly and outgoing

If you or someone you know might be interested in fostering a cat(s) in the city of Chicago, you can contact Lisa via email at eward@spencerstuart.com.

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